‘She outworks everyone. And she’ll never ask for a pay rise.’
Those are the words on a new billboard from Narwhal Labs, a tech firm offering up a new kind of ‘AI employee’.
Images of the smiling blonde female chatbot, seemingly prepared to happily hand over her autonomy and fair pay, immediately went viral on LinkedIn, with people calling the message ‘obscene’ and ‘truly horrible’.
Similar Narwhal adverts shared on LinkedIn showcase the same computer-generated colleague who is ‘always on, never sick, and no HR required’.
‘Working 9-5?’ the campaign asks. ‘She works 24/7. And she starts for free.’
The billboard, which went u...


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