Asda launches new items to rival M&S — including ‘10/10’ custard cream treat

1 hour ago 4

Custard cream biscuits are really having a moment (Picture: Shutterstock / larry mcguirk)

Custard creams have been around for more than 100 years, but lately new life has been breathed into the elite British biscuit.

Marks & Spencer is at the forefront of the big custard cream comeback, with shoppers going wild for the M&S extra cream version, the chocolate-covere...

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