Aunt Bessie has had a major makeover — now people think she’s ‘fit’

14 hours ago 3

Rommie Analytics

Aunt Bessie's food on an orange background
The iconic character has had a ‘glow-up’ (Picture: Aunt Bessie’s)

For more than 30 years, Aunt Bessie’s has been a staple in supermarket frozen food aisles.

The British brand, best known for its Yorkshire puddings, has become synonymous with roast dinners, and its iconic character is considered somewhat of a national treasure.

The grandma-esque Aunt Bessie has been smiling at customers from every packet for decades, a mixing bowl and spoon cradled in her arms.

She’s a familiar sight, but one that’s about to disappear from the UK completely, as the ico...

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