Emily Frazer talks tackling World Nineball Tour challenges with major streaming deal

CEO of Matchroom Multi Sport Emily Frazer is hoping for a US boom for the WNT (Picture: Matchroom)

The World Nineball Tour has struck a major new streaming deal, hoping to ‘move the needle’ with the Mosconi Cup and US Open arriving on ESPN.

The US Open in Texas this August will see the tournament make its debut on the broadcasting giant, while the Mosconi Cup returns to ESPN from Orlando, Florida in November.

Emily Frazer, CEO of Matchroom Multi Sport, told Metro: ‘We’re super excited to get the news out to the pool fans, but also show ESPN our viewership for the pool.

‘Obviously I see it with our own subscription platform, WNT TV, I see it with our social media.

‘I know that there is huge potential for Nineball pool over here. I want to move th...