Mass Effect and Metal Gear actor Jennifer Hale calls on studios to take responsibility for their AI use: 'Ain't nobody making you do it'

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Rommie Analytics

As part of an interview sampled in the 2026 GDC Trends Report, prolific voice actor Jennifer Hale once again spoke on the subject of generative AI and its effect on performers, with a particular emphasis on how the future is still in human hands, even as the controversial technology takes the games industry by storm.

"AI is not going anywhere. It’s part of our reality, and I believe that one must accept what it is," said Hale. "But we are also responsible for it. AI is not yet an independent intelligence. It’s a tool. And the tool does what the human holding the tool tells it to."

Hale argued that creative professions like acting are "the canaries in the coal mine" for how generative AI technology will affect the wider workforce, meaning game developers and artists have an opportunity to set the tone for how AI will change work moving forward, for good or ill.

"As actors, what we’re asking for is consent," said Hale, who contrasted her work being used as training data with the conscious way actors imitate each other to grow as performers. "I don’t...

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