DC's new "Supergirl" may or may not turn out to be a classic of the comic-book genre. It may or may not be a smash hit in theaters. But whatever else happens when Kara Zor-El flies into the unpredictable headwinds of the worldwide box office, one thing the new movie has got 100% right is its promo poster.
Let's take a look at its components. The bright, primary-colored House of El logo in the background is so bold and unmistakable that there's no need to spell out that this is a Super movie. At the same time, having that famous shield spray-painted on a wall is elegant shorthand for "Looking for overgrown boy scout Clark Kent? Then move along".
Meanwhile, lead actor Milly Alcock's "don't care" pose — not to mention the overcoat, sunglasses, and retro headphones — screams attitude. And by the time you get to that "Truth. Justice. Whatever" tagline… well, you know pretty much everything you need to know about our latest trip to James Gunn's new-look DC Universe. The only thing it's missing is super-pooch Krypto.
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