Roblox, as we know, is a behemoth. Industry analyst Matthew Ball, now chief strategy officer at Xbox, said in 2025 that Roblox accounted for more player engagement and revenue growth than Steam, PlayStation, and Fortnite combined. Now it's looking to expand its reach even further by giving Roblox creators the ability to release their work as standalone games.
Part of Roblox's immense popularity can be attributed to the fact that it's not just a game, it's a platform where people can create and share their own games, and earn money on them. That's a limiting factor—some games on Roblox are huge, but they're still fenced into that specific ecosystem—but the new initiative revealed during the Roblox Developers Conference called Roblox Everywhere aims to change that: "Soon, creators will have the option to make their games available as standalone apps across mobile, PC, and consoles, with Roblox powering the technology and services underneath."
The first, most obvious question is...
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