Payday studio Starbreeze has announced a new partnership with Gamefam, "the leading immersive gaming and media company for Gen Z and Alpha communities," to develop an all-new Payday game within the realm of Roblox. The as-yet untitled game, which will "offer players a distinct new entry point into the Payday universe," is set to debut later this year.
This will actually be the second Payday game on Roblox, following Notoriety: A Payday Experience, developed by Moonstone Games and released in 2024.
"Our primary goal is to entertain our players, and that means giving them even more ways to enjoy Payday content and immerse themselves in the world of heisting," Starbreeze chief growth officer Matt Dixon said. "Partnering with Gamefam gives us the capability and expertise to build something new that sits perfectly alongside what Moonstone has created with Notoriety. We're committed to being where our players are."
That squares with what Payday said in March when it announced a new Payd...


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