Alice creator American McGee has been in something of a chatty mood lately. Just a couple days after relating a tale about how he drew inspiration from a Valve demo he saw while working on Quake 2 at id, he shared another story about Alice: Madness Returns, offering a fun glimpse into game dev financing, dildo snails, and maybe why EA may have decided not to move ahead with a third game in the series.
"It would be fair to say that there was a fairly big disconnect between the game I wanted to make and the game EA Marketing wanted me to make when we were developing Madness Returns," McGee wrote on X. "The marketing team felt strongly that a hard M title focused on gore, horror, and featuring a 'psychotic' Alice was what audiences would respond to best."
McGee felt differently, and we might as well get this out of the way right off the top: This is where the dildo snails come into play.
"I did NOT want to portray Alice as a psycho, cover her in blood, or 'make things more sexy' ...
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